Increase Subscription Rate

AFTER CONSULTATION with its alumni advisory board, the MAGAZINE management this fall raised the individual subscription rate from $2.50 to $3.00. This increase does not affect the established rates for class group subscriptions, however; it applies only to individual subscriptions of alumni whose classes do not operate the 100% group subscription plan and of non-Dartmouth subscribers. The increased individual rate, while it applies to only a small portion of the ALUMNI MAGAZINE circulation, will partially offset the cost of the new July issue which has been incorporated into the publication schedule. This added issue goes to group subscription classes without increased charge.