Tuck School
An experimental new course has been introduced in the second-year curriculum entitled "Business and Society." It is intended to give students an understanding of the evolution of American business and an appreciation of the changing framework of responsibilities facing both the company and its leaders.
The course will deal largely with the con temporary issues that are requiring today's executives (a) to reexamine their role and the role of the corporation in community and national life and (b) to develop a more satisfying personal philosophy. The course is being taught by Mr. Broehl and Mr. Morton.
Mr. Frey spoke on "Planning Your Advertising Investment" at the Advertising Management Conference of the General Electric Apparatus Sales Division.
Mr. Bodenhorn is the author of "The Problem of Economic Assumptions in Mathematical Economics" in the February issue of the Journal of Political Economy. Mr.Broehl's article "Stockholder Relations and the Unknown Owner" appeared in the February issue of The Management Review. Mr.Morton is co-author of a new book on economics for the layman, An Introduction toEconomic Reasonig published in February by the Brookings Institution.
Dean Upgren's recent activities include talks before the Cincinnati, Dayton and St. Louis alumni clubs, and the Claremont, N.H., Chamber of Commerce. He and Mr.Andersen attended the Washington Conference of Business Economists on the President's Economic Report.
Mr. Olsen participated in a conference of preceptors in Hospital Administration at the School of Business Administration at Chicago University. He also conducted two seminars at Fort Sam Houston, Texas, for the senior officers program in hospital administration.
Under Mr. Broehl's direction, five second-year students gave a panel discussion of the guaranteed annual wage before the Great Issues class. The student participants were Dale Olseth, David Wakelee, Thomas Hamilton, Blake Irons and Toulmin Greer.
Perley Merry T'27 is back in New York as vice president in charge of marketing at Botany Brands. Nick Skrylov T'53, now Skylor, is out of the Army and into the accounting division of Pacific Telephone and Telegraph Company at San Francisco.
Robert D. Knowlton T'52 writes enthusiastically of his work as comptroller of Service Investment Company, Denver, Colorado. Charles Best T'47, who completed his military service last fall, is working for the American Shim Steel Company in Kensington, Pa.
Mr. and Mrs. Richard D. Lombard T'54 have contributed $3,000 to the Richard D. and Jane K. Lombard Loan Fund for Tuck School.
Recent guest lecturers include Mrs. Elinore Herrick, H. Dwight Meader T'41 of the General Electric Company, and Hugh Wynne of the Industrial Relations Department of Standard Oil Company of New Jersey.
