Grads

All MALS alumni, faculty and current students are invited to attend the annual MALS Alumni Association luncheon and open meeting on Thursday, July 16, at the Hanover Inn. The luncheon begins at noon, and this year’s guest speaker is Diederik Vandewalle, an associate professor of government at Dartmouth. He was our scheduled speaker for last year’s program but was out of the country and not able to return in time to give his talk. We have all been looking forward to this for a year, so this should be a very special event. He is the author of A History of Modern Libya and his interests focus on the poli- tics of economic and social development in the Middle East, North Africa and the Third World. The price of the luncheon is $20 for alumni, and a reservation is essential. Please call the MALS office (603) 646-3592 or email mals.program@ dartmouth.edu.

Dr. Kimberly Rose Clark (psychology, brain science ’04) delivered the closing keynote address at the Neuromarketing World Forum event presented by the Neuromarketing Science and Business Association (NMSBA) held March 25-27 in Barcelona, Spain. She discussed future directions for applied consumer neuroscience in her talk titled “Futurescape: Envisioning the Neuromarketing of Tomorrow.” Kimberly writes, “I’m honored to contribute to this seminal event that brings the leading minds in applied neuroscience together in such an inspirational setting. The consumer is rapidly evolving, as is the neuromarketing field. As we move forward to define standards for quality and ethical research into consumer thoughts and actions, NMSBA members and consumer insight professionals at-large need to maintain clear vision into the evolution and potential of this nascent industry.” For this event Kimberly lent her nearly two decades of experience in psy- chology and consumer neuroscience spanning the realms of both academic and business re- search. As lecturer and adjunct researcher for the department of psychological and brain sciences at Dartmouth, she delivers courses in research methods and conducts ongoing original studies involving consumer choice and narrative per- suasion. As chief research officer for Merchant Mechanics, Kimberly has had notable success in leading the design and execution of multi-method consumer insights research for blue-chip clients, including Campbell’s, Hallmark, McDonald’s, Johnson & Johnson and the U.S. Postal Service. She also continues to contribute to groundbreak- ing neuroscientific research into communica- tions effectiveness for the Defense Advanced Research Programs Agency.

175 Greensboro Road, Hanover, NH 03755; (603) 643-3789; m.jane.welsh.gr@dart- mouth.edu