THE FACULTY
PROFESSOR John W. Masland, Provost of the College, has accepted appointment to the Board of Consultants of the National War College. The National War College prepares senior officers of the armed forces for top-level departmental, interservice and interallied posts. Professor Masland served as director of studies at the War College in 1950 and in 1951. Since 1957 he has been a member of the fifty-man State Department unit of the National Defense Executive Reserve. This group is composed of officials designated to carry on State Department activities in case of emergency. Professor Masland is co-author of two books dealing with military education and national security. Other members of the Board of Consultants are Loy W. Henderson, Deputy Undersecretary of State; Brig. Gen. Luther L. Hill, USA (ret.), publisher of the Des Moines Register and Tribune; William liam H. Jackson, former Presidential Assistant; sistant; Arthur W. Radford, USN (ret.), former Chairman of the Joint Chiefs of Staff; Frank Pace Jr., Chairman of General Dynamics Corp.; and Hanson W. Baldwin, military editor of The NewYork Times.
PROFESSOR Leon Henkin, vice-chairman of the Mathematics Department at the University of California at Berkeley, will come to Dartmouth next year as a Visiting Professor of Mathematics. A specialist in mathematics logic, Professor Henkin is an outstanding research mathematician as well as a fine undergraduate teacher, according to Prof. John G. Kemeny, chairman of Dartmouth's Mathematics Department. Employed on a half-teaching, half- research basis, Professor Henkin will teach a freshman honors section and will give the logic sequence, Mathematics 29 and 69. Holding a Ph.D. from Princeton University, Professor Henkin helped to found the first Ph.D. program in the combined areas of mathematics and philosophy in the country. The Dartmouth Mathematics Department has placed several graduate students in this program. In commenting on the appointment Professor Kemeny noted that "the program of having distinguished mathematicians in teaching and research is a tremendous stimulus both to faculty and students."
ALBERT W. FREY '20, Professor of Marketing at the Tuck School, will end a 40-year teaching career at Dartmouth when his resignation takes effect at the end of this month. One of the most widely known members of the business school faculty, especially since the 1958 Frey Report on the U. S. advertising industry, and one of the most popular of Tuck School teachers, he has told friends that he has no definite employment plans.
Professor Frey has taught at Dartmouth ever since his graduation in 1920. Beginning as Instructor in Economics, while earning an M.C.S. degree, he joined the Tuck School staff in 1921 as Instructor in Marketing, became assistant professor in 1927, and full professor in 1937. His courses have dealt with marketing, sales management, advertising, marketing research, and retailing. From 1930 to 1937 he was Assistant Dean of the School.
Professor Frey has been consultant for a number of U. S. companies, from small ones to General Motors and the American Telephone and Telegraph Co. In 1944-45 he was Deputy Director of the Office of Surplus Property, U. S. Treasury and Commerce Departments. He has written four books about marketing and advertising, edited another, and has written a number of article's and pamphlets. With Prof. Kenneth R. Davis of Tuck School he is the author of The Advertising Industry (1958), resulting from their special study for the Association of National Advertisers.
Professor Frey was editor-in-chief of The Journal of Marketing, 1953-55, and was managing editor for two years prior to that. He has been a director of the American Marketing Association, and the chairman of its publications committee, 1955-57.
He was business manager of the DARTMOUTH ALUMNI MAGAZINE from 1924 to 1936, and has been active in Class of 1920 affairs, serving as Class Agent for two lengthy periods, 1924-36 and 1941-47. Since 1956 he has been class treasurer.
THE Dartmouth faculty is represented on the board of judges for the 11th annual National Book Award. Alexander Laing '25 will serve on the fiction board. He is Educational Services Adviser at Baker Library, the author of several novels, and the editor of anthologies. Dartmouth is represented by two other alumni: Walter Johnson '37, chairman of the History Department at the University of Chicago, on the nonfiction board; and Philip E. Booth '47, Assistant Professor of English at Wellesley College, on the poetry board. The five-man juries in each category will select the winners of the book industry's annual prizes of $1,000 each for the most distinguished books of fiction, non-fiction and poetry written by American citizens and published in the United States in the preceding year.
Two members of the English Department are authors of books which will be published this spring. Professor Harold L. Bond's The Literary Art of EdwardGibbon will be published by the Clarendon Press at Oxford on March 17. Instructor Jack Hirschman's book of verse, A Correspondent of Americans, will be issued by the Indiana University Press, with an introduction by Karl Shapiro, in May. Mr. Hirschman, along with French Instructor Emile Snyder, is an editor of a small anthology of contemporary poetry, Hip Pocket Poems, which made its appearance in Hanover recently. This publication is a 20-page miniature containing the writings of six eminent poets. Future editions will present translations of 20th century foreign poets in addition to works of noted American authors.
ASSISTANT Professor of Economics Martin Segal is the author of Wages inthe Metropolis, the fourth volume in the New York Metropolitan Region Study. Published in early February by the Harvard University Press, the book provides for the first time a systematic survey and analysis of the relative wage position of the 22-county New York Metropolitan Region and of its internal wage structure. It also provides data on the changes in the relationships between the Metropolitan Region and other leading metropolitan areas in major industries between 1947 and 1955.
The comprehensive wage analysis is presented in the context of the broad economic forces determining the location of economic activities in the New York Metropolitan Region. Professor Segal's book demonstrates that on an industry-by- industry basis, the New York Metropolitan Region, which has a population of sixteen million and a total employment of about seven million, is typically one of the high wage areas in the country and the highest wage area on the East Coast. In apparel and related industries and in construction, it is the nation's highest wage area and one of the highest wage areas in printing, local services and local- market manufacturing.
Professor Segal, who joined the Dartmouth faculty in 1958, was graduated summa cum laude from Queens College in 1948 and received the A.M. and Ph.D. degrees from Harvard University. A recipient of a Wertheim Research Fellowship in Industrial Relations, he also taught economics at Harvard and Williams College. He has been an economic consultant for the U.S. Senate Subcommittee on Antitrust and Monopoly and for the Economic Cooperation Administration.
Two Dartmouth professors have received grants from the National Science Foundation for the support of basic research. They are Dr. Manuel F. Morales, Professor of Biochemistry at Dartmouth Medical School, and William T. Jackson, Assistant Professor of Botany. Dr. Morales' five-year grant of $41,900 will be used in research on "Configuration of Dissolved Proteins and Protein Models." Professor Jackson has a three-year grant of $34,000 for basic research on "Chemical Control of Root Hair Elongation."
PROFESSOR of Geography Albert S. Carlson has been appointed a member of the i960 Industrial Development Council Committee of the New England Council. The announcement was made by Percy E. Benjamin, chairman of the committee and manager of the industrial department of the New Haven Railroad. Recently Professor Carlson and his class in industrial location were guests of the New Haven Railroad's industrial department. Economic-geographic techniques of securing new industry were explained to the class, and then they were taken on a bus tour of the major new industrial sites in downtown Boston and along Route 128.
PROFESSOR H. Wentworth Eldredge '31, chairman of Dartmouth's International Relations Program, lectured recently before the NATO Defense College abroad. Professor Eldredge also participated as an unofficial American representative in the two-day panel discussion of "The Challenge of Our Time." This is the ninth time he has lectured before the NATO Defense College. While in Europe he also addressed both the French National War College in Paris and the West German General Staff College in Hamburg on "The Challenge of the 20th Century to the West." Others participating in the Paris discussions included Raymond Aron, commentator of Figaro and Professor of Sociology at the Sorbonne; Sir William Hayter, Warden of New College, Oxford, and former British Ambassador to Moscow; and R. MacKenzie of the British Broadcasting Company and Canada.
Albert W. Frey '20, Professor of Marketing at Tuck School, whose long career as Dartmouth teacher comes to a close on March 31.
