Life After College

When she was an undergraduate adviser at Mid-Fayerweather dorm in the early nineties, Jennifer Floren '93 learned to enjoy playing the role of "big sister." "That was all about helping the freshmen prepare for college life," she says. Now her company, Ivy Productions, is cluing in about a million people around the country "who want to know what's really going on in the working world." Ivy Productions, which Floren founded in Boston in 1996 after a brief stint with Bain Consulting, answers questions about life after college: what entry-level jobs actually pay; who the "dream employers" are; even the questions asked at job interviews. The psychology major and Her staff of 20-somethings "find out what it's like to work at a specific job, even what people wear," she says. "Now people don't have to go out and create their own network to find these things out." For inside information on 300 companies in 200 industries, log onto .

Floren still advises the peagreen.