1974

Things are exciting here in Atlanta. We are parlaying with the Olympic Committee to try to get the 1996 Summer Olympics in "America's Next Great City." The Chamber of Commerce has everything just so, including a winning Falcons team, and glistening fell weather. We even have a "New Georgia Railroad" that makes a loop around the city proper so the tourists can get some sleep, or see the backs of things: the back of the capitol, the back of the university, the back of Robert Wood- ruffs high school, the back of the jail (chief source of the author's income).

David Marston writes that in June he started working for Crosfield Hastech in Manchester, N.H. He is involved with one of the most ambitious electronic-publishing projects currently happening in the field of newspaper publishing. Please update his mailing address: P.O. Box 5334, Manchester, NH 03108-5334. Well-connected alums can also reach him via electronic mail: marston@crsfld.com. Dave hopes that Alumni Records can start to keep track of E-mail addresses.

Scott Mason of North Tarrytown, N.Y., has been promoted to vice president, public affairs, in the public affairs department of the Prudential Insurance Company of America, Newark, N.J. Scott joined the Prudential as vice president of advertising in 1984, and will continue to have overall responsibility for the company's nationwide advertising programs. After graduation from Dartmouth, Scott received his M.B.A. from the Harvard Business School in 1978. He later joined the advertising firm of Young & Rubicam as an assistant account executive became an account executive in 1979. Scott was named account supervisor in 1982 and in 1983 was promoted to vice president of the firm. Scott's wife, Carla Gambecia, is a senior vice president of the advertising firm D'Arcy, Masius, Benton & Bowles in New York.

Congratulations to David Murphy, the new president of Betty Crocker Products, the third-largest business unit at General Mills. In 1985 David championed an ad campaign that helped transform the traditional homemaker into a "woman of the '80s." [Soon to be transformed into the woman of the '90s —Ed.]. Now Dave wants to shake such competitors as Pillsbury and Procter & Gamble by boosting Betty Crocker Products' $l.l billion in sales, quickening the pace of new products, and fostering a creative spirit in his staff of 170.

Jack Martin is presendy on a whirlwind tour of England. While in London this summer he recently produced his new play, onthe Lamb, in the new Filbert Playhouse. The play was an immediate success and the royalties have been more than Jack dreamed. His sabbatical ends in January.

Mark Haley should be returning from three weeks in Asia and the opening of his latest foreign subsidiary in Singapore. He recendy had a reunion with Jon Dale and his family. Jon is with Foote Cone, an advertising agency where he specializes in high-tech ads.

If you're coming through Adanta, let me know; I'll buy you a ticket to the New Georgia Railroad and a good book. Bon Voyage!

3127 Maple Drive, Suite 225, Atlanta, GA 30303