1930

Unfortunately the printer's schedule doesn't permit a run-down from the Woodstock reunion to appear until the December issue, by which time we fear it may read like ancient history. However, anyone from the New York area who couldn't get to Wood- stock can be brought up to date ahead of the next issue by attending the dinner of the New York group at the Dartmouth Club, Mezzanine of the Hotel Commodore, Thursday evening, November 21, 1963. That well known MC and introducer of "Characters," Alfie McGrath, has been tagged to beat the drum for this affair along with Bud French and Red Gould and at this early date there are indications of the intent to provide a feature of special interest as an added attraction. Try hard to save the date for an evening of relaxation with your old ,friends.

So plunging into the six or eight little memos of what was once spot news, we find in the advertising field that Pat Weaver has left the chairmanship of McCann Erickson, International to become president and chief executive officer of Subscription Television, Inc. which plans to set up pay TV systems in California. Pat is expected to make good use of his creative talents in his new job, and the new company, using telephone lines to carry its wares, will be offering a variety of programing, including sports events and movies. The Los Angeles Dodgers and San Francisco Giants are among the sponsors of this new enterprise. This would all indicate that Pat, who always seemed to be in some other part of the world anyhow, will be leaving New York and returning to his native California.

Another advertising magnate expressed himself recently in a talk before the Detroit Ad Club, warning advertising men to beware of excessive reliance on statistics. Said BuckSteers, president of Doherty, Clifford, Steers & Shenfield, Inc., "In an age of the computer and the statistic, we have begun to lose sight of the principal ingredient of advertising - people. Are we, in our preoccupation with new ways of counting noses, forgetting to count heartbeats, and pushing into a back drawer such considerations as what do people want or expect?" Buck went on to say that, statistics or no, judgment, opinion, and decision will always be required of any outstanding advertising service to its clients.

While still in the field of computers, there has come to hand a good long letter from George "Ho" Morris who has not been heard from in quite a few years, and who now emerges as an expert in the design and building of I.B.M. computers. When his letter ran along into the use, as of ten years ago, of ferrite memory cores and the sintering of magnetic ceramic components, this scribe became lost in the mines, so to speak, but he understood at least that Ho has won several patents in this field. Despite many calls for protracted effort in development of I.B.M. products, Ho has found time to continue his interest in civilian aviation, flying charters and giving training lessons out of the Stormville (Dutchess County) Airport, and indicates that his two sons, aged 16 and 12, are likewise interested in flying; that the older boy is going to try to win his flight instructor's rating by the time he graduates from high school.

Howie Heimbach has been appointed to the new position of vice president and executive assistant to the president of the Rockwell Manufacturing Co., Pittsburgh, Pa. Howie joined Rockwell in 1960 after heading his own industrial relations firm in Pittsburgh and was elected vice president in charge of headquarters personnel the next year. In 1962 he became administrative vice president and now, for the third year in a row, he's moved up again. He was also formerly a vice president of industrial relations for National Electric Products Corp. and personnel relations manager of Kaufmann's Department Store, Pittsburgh.

Jack Rich, president of New England Gas & Electric Association, has been named president of the Cambridge Chamber of Commerce for the ensuing year. Fred Scribner has been elected a director of Atlas General Industries, Inc., and Milt Mclnnes has been elected a director of Railway Express Agency.

Political rumblings in New Hampshire, and by the time this is in your hands there will have been many more developments. Probably you all read that Governor NelsonRockefeller had asked two classmates, Meade Alcorn and Fred Scribner, to take major roles in his undertakings looking toward a decision on whether or not to run for the Republican presidential nomination. Of further interest to your secretary is his designation of former New Hampshire governor Hugh Gregg as his co-ordinator for the state, for when I was in high school in Nashua, Hugh was a little shaver who lived next door, and his two older brothers were my close friends.

Herb Chase of the Small Business Administration in Boston is surely accustomed to probing deeply into the financial affairs of loan applicants, and we have taken note of how he put that talent to work at the annual meeting of a large listed company domiciled in Boston. In a question worthy of Lewis D. Gilbert, that well known tormentor of corporate directors, Herb asked "When the Company purchased the home of Mr. ................. for $67,000 (in connection with employing and moving him), why was such a substantial loss sustained when the real estate was subsequently sold?" The answer from the rostrum struck us as the equivalent of a brush off in 500 words.

To hand, a card from Charlie and LarryWidmayer from Berne, indicating they are having a very enjoyable trip through France, Switzerland, and Italy, while on their sabbatical.

Fred Bowes, vice president for international operations of Pitney-Bowes, Inc., has become a member of the 38-man Connecticut Regional Export Expansion Council, on the invitation of Luther H. Hodges, Secretary of Commerce. Such councils are being established in each state so that more intensive work can be planned in helping individual companies enter or expand in the export market. This is all part of a program designed to help solve our balance of payments problem.

We have a note of the September 26 marriage in Hanover of Barbara Brittan (daughter of Trunky Brittan '29, now retired and living in Norwich) to Ens. Richard W. Crane '63, son of our late classmate, WarnerCrane. Dick will enter Naval flight training and the couple will live in Pensacola.

Fred Z. Jaspersen '61, son of Fred Jaspersen, has been serving in the Peace Corps, in Colombia, but his particular endeavor was not specified. Recently, but belatedly, reading the 1963 commencement program we found several sons of '30 had graduated, namely Dave Barker, Dick Booma, Fred Bowes, Andy Carnell, Dick Crane, Pete Lent, John Miller, John Borella Newman, Ben Parish, and Blair Wood.

Always a demon, of sorts, for statistics, dates, and coincidences, I'll mention that this is my 30th column for '30, and that 30 also happens to be my street number. Buck Downey for years has had 1930 on his New Hampshire license plates; and if anyone was sufficiently interested in ZIP code numbers to have wondered what hamlet carries our class numerals, it can be reported that Gloucester, Mass., has been discovered as having been honored by receiving 01930. Had enough statistics?

Secretary, 30 Boxwood Dr. Stamford, Conn.

Treasurer, 6 Emerson Rd., Wellesley Hills, Mass.