Advertising men among us often judge the effectiveness of mailing pieces we send out by the reactions we receive when we discontinue the mailings. We consider our stuff good when someone writes they miss it. On this criteria you fellows like the Alumni Notes Column you've been reading since the fall of 1938. The lapse in December notes has caused near violent reaction. I'm amazed that the Baron didn't up and fire me in behalf of his Peers, the Class Executive Committee; or, at least, rub in the flawless job done by John Emerson and his predecessors. All Baron did was ask: "It's none of my business, but what in 'ell happened?" Then Pete Schaeffer whispered, via mail: "Undoubtedly, all your faithful correspondents let you down as usual and you were minus any material." Colonel Charlie Hathaway followed the same tack. He said: "Our Class seems to be unusually worthless, or perhaps I should be saying reticent about sending news to the Secretary."
Boy, do I feel like a heel. But we explained this all in the last issue, and the case about rests. Guilt lies with a tiny boy named Toddbo. He is very intelligent, and I think he burned up the notes to make each of you write more often.
The Professor, John Stearns, our Class Advisor and now head of the Art Department, spoke at a Cleveland luncheon Christmas week for alumni and 1963 applicants. Scholar John is fit, trim and alert. He paints a fine picture of excellence for Dartmouth in the days ahead. Perhaps the years have mellowed mm some. After lunch he told me 1938 was a line class with "not so bad" a gang.
Sox Calder, says the Montclair, N. J., Times, has been re-elected a Director of the National Paperboard Association. This is an industry-wide post for the president of the Union Bag and Paper Corporation.
Russ Dow, whom I believe lived in Crosby while at Hanover, voted for Alaskan state-hood and will cast his first vote for President in i960. Russ' address is Box 667, Palmer, Alaska, where the Dows experienced a damaging flood last summer. A new home site was inundated causing building delay until late this spring. Good luck, Russ. Write and tell us if you really have it all over Texas up there, Henry Beck would really like to know.
Class Treasurer, Peter Schaeffer, writes "that my dunning activities for the Class Treasury have been quite successful this fall, I don't have the exact count on the men who have sent in their Class dues and subscription fees for the ALUMNI MAGAZINE, but it seems to me we are 15 or 20% ahead of last year." - Good, Pete!
Bob Tomlinson has forsaken the contracting business in Bridgeport, Conn., and is teaching at a Junior High in Amsterdam, N. Y. His address is 13 Matthias Avenue there.
Wellington Wales is now hanging his hat at 2 P Bjerge Gade, St. Thomas, Virgin Islands, and Benjamin N. Baldwin, now office manager for Armour & Co. in this area, has joined the Cleveland Glass contingent and is living at 3395 Superior Park Drive in Cleveland Heights.
As John Emerson used to say, we have reached the bottom of the shoe box, and we hope some of you will take pen in hand and send in some news to fill it up again, or we won't have anything to report in these columns next month.
Leighton B. Tuck '39 has been elected Vice President in the real estate loan section of the California Bank of Los Angeles.
Secretary, 2945 Fail-mount Cleveland 18, Ohio
Treasurer, Purchase St., Purchase, N. Y.