1950
Grave doubts were held in our area that the snows would ever depart. As this mangled machine is put to work on another report concerning the whereabouts and wanderings of 1950, the white stuff is having at us once more. We haven't set a record yet ... but it's coming down again ... or still!
Lest we forget a major obligation, "Swede" Swenson and his cohorts will exhort you to export some sort of ingots to the Alumni Fund fort. Okay, sport?
MEDIA MATTERS
Woody Smith musters with the men who are concerned with which media ought to be used to convey which message in his position as account supervisor for BBD&O in Buffalo. He attained that rank in 1957 after 18 months in an account exec's post and two years as a copywriter. For the three years after Dartmouth, Woody was a pen pusher for another Bison-berg agency. He and Betsy anticipated a third little one in the family Christmas stocking to join Mark, ten, and Kent who is six-and-a-half. Woody saw Male Riley last fall in Buffalo when in town on business for the magazine he edits, Materials in Design Engineering.
Steve Mahoney is an associate editor at Time, Inc., specifically toiling for Fortune magazine. ... Spotted on the pages of a strictly trade paper type journal called Madison Avenue was a photo of Bill Dey soaking up sun and sundry during a mid-winter Bermuda vacation. Bill works for Foote, Cone & Belding in New York. ... Bob Karnan has joined a public relations outfit in Los Angeles, the Faggen Organization. And you know you can't get far in p. r. unless you know your media!
Don Hyatt continues to get headlines for his wonderful TV shows. The particular article which prompts our again mentioning Don reviewed his extremely popular "The Coming of Christ" which U. S. Steel contracted to show for five successive years! At Easter, the companion piece, "He Is Risen," will be seen for the first time. You might have seen "Cops and Robbers" on March 18 or "The Beauty of Women" on April 11. Both were Don's work.
Tom Ruggles has been involved in sales of a specialized advertising media for lo these eight years now. The method is generally referred to as point-of-purchase (regardless of whether the consumer buys) and Tom's firm is United Display. In his rambling around New England he's seen SkipFauver, Jack Wetenhall, and Frank Dickinson. After hours Tom still thumps a mean set of tubs for a dixie jazz outfit, barbershops (well enough to have been at the international run-ofls twice), and is knight-in- shining-armor for Janot and three midget mam-zells.
Willing to explain the virtues of his magnificent magazine at the drop of a turret lathe is Don Waite who is Atlantic district manager for McGraw-Hill's Factory. He and Jan have two boys, Doug, eight, and Bob, who'll be five in June. Definitely planning on the 15th! Don's taking seamanship lessons so that he won't repeat last summer's fiasco: had to have his 25-foot cruiser "Fair Lady" rescued by (ugh) a sailboat!
Last of our current media men this month is Grant Keeler who is advertising director for Fels & Co., the soapmaker in Philadelphia. He and Mary Anne plan to repeat attendance at the next reunion since the tenth was so good. Their brood consists of Cynthia, Bonnie, and Clayton, nine, seven, and five respectively.
In a recent note to Si Morand, Mac Grant said he'd begun working with NASA at Goddard Space Flight Center and wondered who else might be there. Anyone for an orbit? Mac's living at 2724 74th Ave., Hyattsville, Md.
INKADENTAL INTELLIGENTZ
Many Manhattan-ites will find this old hat, but non-Times readers might have missed two good reports and reviews of Frank Gilroy's latest literary effort, "Who'll Save the Plowboy?" Unfortunately, we can't go into detail on Howard Taubman's review, but he closed with the observation that "Plowboy" is "an interesting play. What makes it exciting is the future it promises for Mr. Gilroy." To which we append wah- hoo-wah!
Kudos for Dixie Vaughan who's been elected a veep at Northwestern National Bank in the Twin Cities. He began his career at the bank in the credit department in 1951 and has been an assistant vice prexy since 1958 Also attaining higher status in financial circles is Frank Harrington who was elected a trustee of People's Savings Bank in Worcester last January. Besides heading up our class, Frank is an assistant vice president of The Paul Revere Life Insurance Co. and ditto for The Massachusetts Protective Association, Inc. He's chairman of the Harrington Center Committee of the Y.M.C.A. and a couple of years ago graduated from Purdue's Life Insurance Marketing Institute.
A new marketing department was formed in January at the Hartford National Bank and Trust Co. Heading up the operation is John Brotherhood who had been vice president since 1959 in the advertising and public relations department. Joining the bank in 1957, John had been with Time, Inc., and Graceman Advertising.
Another banker-veep is Rog Hallas who has his title at Philadelphia's Provident Tradesmens Bank and Trust. He and Mary might make the 15th. Their crew consists of Rog Junior, nine, Susan about to be seven, and Cary who's coming up six.
Chariot just turned pumpkin. Gotta scoot. Happy Easter eggs!
Secretary, 2109 Colfax St., Evanston, Ill.
Class Agent, 525 Hazelwood Court, Glenview, Ill.
